中国主题公园发展的"黄金时代" 杭州翻译杭州翻译公司意神杭州翻译公司

中国主题公园发展将迎来"黄金时代"

The development of China theme parks will meet "The Golden Age"

中国主题公园近几年发展速度加快，国际知名主题公园也相继进入中国市场，中国开始进入"主题公园"时代。面对这个内外竞争加剧的时代，中国主题公园的发展面临了机遇与挑战。罗伯特·马斯特松指出，相比20年前，中国的主题公园发展速度加快了，尤其在南方，长隆主题公园的规模与水平更是与世界主题公园相差无几，中国主题公园的水平不断提高。

The development of China theme parks speeds up in recent years, the internationally famous theme parks also have entered into the Chinese market, and China begins to go into the era of "Theme Park". Facing this era of intensified internal and external competitions, the development of China theme parks is facing challenges and opportunities. Robert Masterson points out that compared with that 20 years ago, the development of China theme parks speeds up, especially in the south, the scale and level of Changlong theme park is almost the same as the world theme park, and the level of China theme parks improves unceasingly.

然而，水平的提高意味着要加大主题公园的管理以及服务质量。罗伯特·马斯特松先生在会中提到，中国主题公园当前所面临的问题是：中国的旅游行业不断发展，新的景区也日益增加，随着新景区的开放，游客数量不断递增，景区安全、管理问题以及员工的素质成为中国主题公园成败的因素。如何加强景区管理建设，提高员工素质是主题公园亟待解决的问题。

However, the improving of level means to promote the management and service quality of theme parks. Mr Robert Masterson mentioned in the meeting that the problem faced by China theme parks currently is: China's tourism industry develops continuously, and new scenic areas are increasing day by day. With the opening of the new scenic area, the number of tourists increases constantly, so the safety and management problems of scenic areas as well as the quality of staff become the success or failure factors of China theme parks. How to strengthen the management construction of scenic areas and improve the quality of employees are the problems needing resolution by the theme parks.

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